When pitching to investors—whether on Shark Tank or in a boardroom—you’ll notice they focus on key metrics specific to your industry. Questions about SKU count, CAC, LTV, retention rates, and customer repeat rates aren’t random; they’re the numbers that define your business’s success.

Understanding Multiples in Valuation Before diving into the limitations of revenue multiples, let’s first understand what a multiplier is.

In the pursuit of growth, business owners often make financial decisions that seem logical at the time but can lead to unexpected consequences. Today, I want to share a real-world story that illustrates how even well-intentioned financial strategies can create a cascade of problems when liquidity and compliance are overlooked.

In today’s time, it is imperative for businesses of all sizes to remain compliant with rules and regulations. However, the intricacies of compliance frequently induce anxiety among business owners.  Making sure all legal requirements are satisfied while saving time and money is possible by automating compliance procedures. By automating these procedures, EaseUp makes compliance simpler […]

Financial Planning is crucial as the financial year is closing, it triggers a cycle of setting new goals and achieving them. This is an important time for all business owners, especially those in the MSME industry looking to scale up.  Gearing up for a new fiscal year involves detailed planning, a visionary approach, and forward-looking […]

Tax planning and Tax Saving Strategies help you analyze your financial situation. By doing so, it assists in finding ways to reduce your net taxable income and total tariff expenditure. It does so by using the various provisions available under the Income Tax Act, of 1961. It becomes even more important to review your liability […]

It’s the time of holiday celebrations when most business ventures are unprepared. Doing the year-end Financial Checklist is also a crucial part of such seasons. The process involves the review of your business’s financial performance, setting goals for the next year, and strategic decisions that may influence your bottom line. In this article, we’ll focus […]

In a competitive corporate world, the role of a Virtual CFO is a game changer for any small and medium-sized companies (SMBs). Virtual CFO offers strategic financial guidance without a full-time, in-house financial expert. Since 88% of organizations fail due to poor financial administration, leveraging virtual CFO services can be the ticket to continued growth […]

The complexity of managing the finances of a business increases as the business grows hence demands expertise that may not always be within the business. A VCFO is an independent financial consultant who offers timely financial solutions with special emphasis on taxes, to ensure minimal cost is incurred from the perspective of the business, ensuring […]

No matter how big or small a business is, cash flow is what keeps it going. It’s the money that comes in and goes out, with which your business keeps running smoothly. It shows how much cash is coming in from loans, investments, and sales and how much is going out to pay bills. Correct […]